Design Ethics Publication

[concept] In analysing James Cartwright’s article, my goal was to create a publication with simple folds that ensured clarity of information in an intimate, thoughtful way. The brochure opens like a paper gate, creating tactile interest and inviting the reader to carefully open and close it. I wanted the design to reflect the ethical principles discussed in the article, opting for a dotted type for larger fonts to reduce ink consumption on recycled kraft paper. The dotted type also functions as a subtle visual motif, bridging quotes with paragraphs, whilst symbolising the tension between the designer’s work and corporate responsibility. View Article

[type] publication
[material] recycled kraft paper
[tool] illustrator, indesign